The acquisition of Liverpool FC in 2010 by the sports marketing company Fenway Sports Group (FSG) for a purchase price of £300m marked the beginning of a new phase in the history of club ownership.Continue Reading
The NIL (name, image, and likeness) rules of 2021 now offer college athletes a way to support themselves by getting paid for the use of their name, image, and likeness while staying in school and not choosing the route of professional sports. The NIL has transformed and will continue to transform how fringe NBA draft prospects view the draft and make decisions about their future. There will be ramifications for athletes, college sports programs, the NBA draft, and wealthy individuals who choose to fund NIL deals to support their favorite college team. Continue Reading
At the unique intersection of sports and blockchain technology is a relatively new development: sport NFTs. Our Investing Columnist has made this week’s post about how they came to be and their trajectory as an investable market in the future of the sports industry. Continue Reading
The sports card market is scorching hot as of late, and there is no end in sight. Amid the COVID-19 pandemic, the industry has catapulted forward, shattering previous sales records and growing a loyal consumer base. In the following article, investing columnist Robert Liu explores the world of sports cards and investigates the factors that have caused this industry to boom. Continue Reading