A new restaurant model has stealthily emerged in response to the industry’s devastating financial losses from the pandemic: the ghost kitchen, a facility designed solely to prepare meals and deliver them to your doorstep. In this article, Community Columnist Felicia Mo uncovers the reason why you’ll never know where your food really comes from when you order online, as well as the good, bad, and ugly of this new business strategy.
Something that’s been comforting me during this pandemic has been a very specific YouTube Channel: Bon Appétit. The food and lifestyle magazine, owned by Condé Nast, was first published in 1956. In 2008, Bon Appétit started its YouTube channel, creating highly polished cooking videos in the “hands and pans” style popularized by Buzzfeed’s Tasty. The videos’ look and feel were very aligned with the sophisticated Condé Nast legacy brand.