Something that’s been comforting me during this pandemic has been a very specific YouTube Channel: Bon Appétit. The food and lifestyle magazine, owned by Condé Nast, was first published in 1956. In 2008, Bon Appétit started its YouTube channel, creating highly polished cooking videos in the “hands and pans” style popularized by Buzzfeed’s Tasty. The videos’ look and feel were very aligned with the sophisticated Condé Nast legacy brand.
If you’re not from a large city, the following sight might be unfamiliar to you: a vendor on a busy street with a stack of newspapers, offering you an issue in exchange for a dollar or two. If you are in Berkeley, the title of that paper will often turn out to be the Street Spirit — the city’s own street paper.